About Career Slay®

Career Slay is an executive coaching company whose purpose is to help high performers courageously develop their careers and become the fearless leaders they were meant to be. Through personalized coaching, consulting, and leadership training, we unlock untapped potential by asking the right questions and motivating our clients to answer with action. 

Kelly Poquiz Burke

Leading Others Starts By Leading Yourself

Career Slay serves the bold, the ambitious, and the high-achieving professionals who are ready to break past limiting beliefs, overcome plateaus, and own their career journeys. You might be feeling stuck in your current role, ready to pivot, or seeking to level up your leadership skills—we’re here to help you face every challenge with courage and make bold moves toward the career (and life) you’ve always wanted.

To “Career Slay” means to show up with boldness, resilience, and purpose every single day in your professional life

It’s about taking charge of your career path—going beyond simply meeting expectations to actually setting them. When you’re “slaying” your career, you’re not just working to get by; you’re thriving, making an impact, and embracing growth with courage.

Kelly Poquiz Burke

Meet The Founder

Kelly Poquiz Burke is an Executive Coach and the Founder of Career Slay®. Before launching her coaching practice, Kelly built a distinguished career as an award-winning marketer, bringing over a decade of experience from top advertising agencies and major brands. She’s worked with iconic names like GameStop, DiGiorno, Frito-Lay, and Chick-fil-A, and led notable brand equity and Super Bowl campaigns for Avocados From Mexico and Doritos. Her excellence in marketing was recognized in 2023 when she received the Brand Innovators “40 Under 40” Award for the Southeast region.

In 2020, Kelly’s personal journey took a profound turn when she was diagnosed with breast cancer while pregnant, during the height of the pandemic. Emerging stronger and more purpose-driven, she found a new calling: to inspire and empower others to live and lead authentically. This passion became the foundation for Career Slay®, where she now helps leaders unlock their full potential and cultivate fulfilling, joyful careers.

Kelly is also a keynote speaker and the host of the Career Slay podcast, where she interviews people who truly love what they do and shares candid career advice.

Beyond Career Slay, Kelly serves as the EVP of Strategy & Insights for the DFW American Marketing Association and previously held a position on the Executive Leadership Council for Susan G. Komen. She holds an MBA from the University of Texas at Austin and a BBA from the University of Notre Dame, and is currently pursuing her Associate Certified Coach credential through the International Coaching Federation (ICF).

Kelly loves traveling and is based in Dallas, Texas with her husband, daughter, and rescue dog.